Marketing_EN_DE10
Brand Marketing
The secret of our success can be found in our strong brand strategy. Our Brand Marketing Team plays a decisive role in this. In close collaboration with our international markets and Product Marketing, we develop a global strategy in order to position our brands successfully. We create the stages for our international brand image. As well as traditional media management we increasingly focus on digital marketing. We use innovative approaches and technologies in order to reach our target groups on digital platforms. It is our aim to further increase the prominence and relevance of our brands and to drive forward company growth.
Digital Marketing
Website marketing, SEO/SEA, social media – our dynamic team works closely with Strategic Marketing and the regional and local marketing teams in developing innovative marketing strategies for the whole of the BRITA Group. We use the numerous opportunities of online marketing in order to strengthen our brand image, to increase the traffic on our website and to build effective customer loyalty. It is our aim to further increase our brand awareness and to drive our growth forward by optimally exploiting the potential of digital marketing.
Product Marketing / Product Management
Consumer Products, Dispensers or Professional Filters – in Product Marketing we manage the multifaceted brand portfolio. We are the link between marketing insights, the innovations of our research and development and the needs of our markets. Innovative capability, design thinking and strong customer orientation are what we focus on. Together with our dynamic team we work on developing innovative products that will meet the demands of our customers. We believe in the highest quality standards, attractive design and a high level of user-friendliness, in order to optimise the brand experience for our customers. It is our goal always to be on top of the latest trends and to meet the needs of our customers with innovative solutions.
Trade Marketing
We rock marketing on the DACH market! As a passionate team we are the creative minds who put into practice the success of our brand strategy. We are absolute professionals when it comes to understanding the precise needs of our customers and knowing exactly how to realise successful marketing. Together with our dynamic agency partners we create an impressive presence on the market and in the media. With a good dollop of creativity and a high level of implementation skills we transform strategies and products into actual market share.
Marketing Insights
‘Consumer centricity’ is more than just a buzz term for us, it is our established practice. As experts in marketing insights we go beyond standard market research. We are pioneers in the latest market trends and gain valuable insights into the wishes and the behaviour of consumers. With our analytical competence and our unbridled curiosity we lay the foundations for our partners in Brand and Product Marketing. We are always abreast of the times and able to identify the trends of tomorrow, thus putting measures in place that support our brand in being highly successful. Our team is bursting with energy and the desire that keeps driving us forward to win the marketing game and to leave our competitors trailing far behind us.
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Digital Marketing Manager B2B - Elternzeitvertretung (Teilzeit möglich) (m/w/d)
Taunusstein, DE, 65232
Marketing
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