Senior Innovation Marketing Manager FMCG - Water Filter Products (m/f/d)

Date: Jan 25, 2023

Location: Taunusstein, DE, 65232

Company: BRITA Group

Change with us the way people drink water sustainably

BRITA Group is one of the worldwide leading experts for optimized and individualized drinking water. As hidden champion, BRITA has identified a market niche and is successfully driving its expansion. Sustainability is extremely important to us and guides us in all our decisions. We are convinced that saving our planet and being successful as a company goes hand in hand. “Shaping Sustainable Solutions” is consequently the core of our company strategy. We have an excellent starting position and a committed and skilled team to realize our ambitious goals. Our most important capital are the more than 2,000 employees around the globe. With curiosity, enthusiasm, ingenuity and energy, they continuously work on improving our products and developing innovative solutions for our future portfolio. Their drive is our vision: “We will change the way people drink water sustainably.”

 

 

How you can get involved

Our Strategic Business Segment (SBS) Consumer is responsible for the B2C brand portfolio and thus for a large proportion of our global sales. As one of the leading international companies in the field of drinking water optimization, we offer our customers a broad range of product and service solutions. A key success factor of our global role within BRITA is the close interaction and collaboration with our local marketing and sales teams.

SBS Consumer is jointly managed by the three functions Strategic Marketing, Strategic Sales and Strategic Engineering to ensure product success and result orientation. Within the Strategic Marketing Consumer (SMC) function, the advertised role is part of the Classic Filtration team. This team is responsible for the product portfolio of non-connected consumer products and thus the product portfolio of the BRITA Group with the highest sales.

In your role as Senior Innovation Manager, you will work with your team to identify growth areas in the non-connected product segment (Carrier and Filter Solutions), develop an innovation strategy clearly derived from consumer needs and develop this through to the implementation phase of a product roadmap. In this way, you will shape the future of BRITA core business, make a significant contribution to ensuring the long-term growth as well as supporting BRITA´s brand transformation towards a sustainable lifestyle brand. Through your leadership, you will develop the entire Classic Filtration team towards a stronger digital focus, implement an innovation process, establish customer centricity, ensure internationality, challenge team members and get them out of their comfort zone.

 

In specific, the tasks can be summarized as follows:

  • By observing and analyzing market, trend and competitive developments you will identify and prioritize relevant growth areas and create a robust innovation strategy.
  • Together with Strategic Engineering and Group Technology & Quality (GTQ), you will develop and implement a strong 5 year innovation roadmap in the non-connected Consumer segment.
  • You will develop and establish an efficient, data and insight driven innovation process.
  • Furthermore, you identify international strategic partnerships, especially with the objective to accelerate time to market.
  • In your leadership role, you establish the new Base Innovation Team, meet budget targets and ensure the achievement of business/profit goals.

 

 

You will be well-equipped for the role if you can demonstrate the following

  • Successfully completed track record  and several to many years of marketing or product management experience in an international branded goods company, ideally with a focus on FMCG, combined with a good commercial understanding
  • Relevant experience with innovation processes, innovation pipeline management and project and go to market strategies
  • Digital savvy, enjoy working with market research data, shopper KPIs and a passion for data driven decisions
  • Strong market and end-customer orientation coupled with a pronounced strength in stakeholder management as well as networking and furthermore  assertiveness and sound judgment at all levels
  • Winning leadership personality who acts as a role model, develops teams and convinces through high social, intercultural competence
  • Strategic, analytical and structured way of thinking and at the same time creative "challenger", questioning the status-quo and breaking new ground
  • Strong sense of responsibility coupled with a "hands on" and "can-do" mentality
  • Communication skills in English at all levels combined with an international background

 

 

What we offer you

For us, appreciation for and recognition of our employees’ dedication and commitment are key to successful collaboration. We want you to enjoy working at BRITA and to become an active part of the BRITA team. To make this happen we offer you among other things:

  • An open and dynamic corporate culture combined with the opportunity to work independently
  • A challenging and international work environment with exciting tasks in a future-oriented industry
  • Diverse development perspectives including advanced education and training opportunities, management training and coaching programs
  • An attractive compensation package that is oriented to function and market conditions
  • The choice between a monthly car allowance or a company car
  • Benefits under the company pension scheme and subsidies to finance additional pension schemes
  • Long-term accounts, with the aim of saving free time e.g. for sabbaticals, partial retirement
  • Flexible working hours and home office regulation
  • Subsidized canteen and free hot and cold drinks
  • Company health management and a job wheel program
  • Parking and E-car charging stations

 

 

Dive in to an existing future with BRITA

Petra Maaz is looking forward to receiving your application via our career portal!